health
February 21, 2026
The 60-second rule? Colour theory? Yet more ways we’re supposed to live our lives
In these times of social, political and even environmental instability, is it any wonder that we turn to influencers for instruction?

TL;DR
- Color analysis, once popular in the 1980s and 90s, has resurfaced on TikTok, with some portrayals emphasizing adherence to rules over personal preference.
- Social media is saturated with 'right' ways to present oneself, including hairstyles, necklines, and even basic actions like sitting or eating.
- The imperative tone used by influencers creates a sense of authority, leveraging engagement economics and a potential societal desire for guidance during uncertain times.
- These rules can offer a perceived shortcut to success and approval by promoting homogeneity and presenting 'elegance' as an analogue for wealth.
- The trend reflects a broader phenomenon of seeking rules themselves, especially as conventional tenets and personal conduct rules feel weakened.
- While some specific rules might be beneficial, an over-reliance on prescribed existence may hinder genuine happiness.
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