economy
February 9, 2026
Target steps up investment in store staffing, cuts about 500 other roles to help fix customer experience
The big-box retailer is trying to win back shoppers who have complained about sloppier stores, out-of-stock items and longer checkout lines.
TL;DR
- Target is increasing investment in store labor and cutting about 500 roles in distribution centers and regional offices.
- The move aims to improve customer experience by addressing issues like messy stores and stockouts.
- New CEO Michael Fiddelke is driving these changes to help the company return to growth after four years of flat sales.
- The company will reduce the number of store districts and reallocate funds to frontline store employees.
- Approximately 500 employees are being laid off, including about 100 at the store district level and 400 in supply chain sites.
- Target has faced criticism for store conditions, out-of-stock items, and longer checkout lines.
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