sports

January 13, 2026

Australian Open is drawing record crowds before the tournament has even begun

To supercharge the Melbourne Park event, ‘Opening Week’ maximises the music, food and wellness – and adds a $1m tennis showcase

Australian Open is drawing record crowds before the tournament has even begun

TL;DR

  • The Australian Open has expanded its "Opening Week" to include music, food, and wellness events.
  • The event aims to "own January" by extending its duration and offering a wide range of activities.
  • Attendance on the first day reached a record 29,261, a significant increase from the previous year.
  • New attractions include concerts by Hot Chip and The Presets, a Roger Federer appearance, and a $1 million prize for the "One Point Slam" showcase.
  • Tennis Australia's CEO, Craig Tiley, emphasizes the goal of promoting the game and increasing participation.
  • Future plans include further stadium upgrades at Melbourne Park to enhance fan experience and bring players and fans closer.

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