fashion
January 28, 2026
‘A catalyst for change’: how sustainable Copenhagen became fashion’s ‘fifth city’
In 20 years, Danish capital’s fashion week has pushed for greener standards and catapulted homegrown talent to global success
TL;DR
- Copenhagen Fashion Week is celebrating its 20th anniversary.
- It has grown from two small trade fairs into a major international fashion event.
- CPHFW has helped globalize Danish brands like Ganni.
- The event is a leader in sustainability initiatives within the fashion industry.
- Fashion is now Denmark's third-largest export commodity.
- CPHFW has a framework requiring brands to meet 18 minimum sustainability standards.
- Brands like Ganni and Baum und Pferdgarten credit CPHFW for their international growth.
- A new homecoming slot has been introduced to welcome brands back to showcase in Copenhagen.
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