travel
January 11, 2026
Why 'slow travel' is about to be 2026's biggest vacation trend
Americans are searching for slow travel options like staying at farm, booking "reading trips," and visiting under-the-radar cities.
TL;DR
- Travelers are increasingly choosing less conventional destinations over major cities for vacations.
- Farm-stay vacations are booming, with a high interest in rural escapes, particularly among Gen Z.
- Life milestone celebrations, like bachelorette parties, are adopting a 'slow travel' approach.
- Group trips to under-the-radar cities and book club retreats are gaining popularity.
- These trips focus on relaxation, nature, and quality time, often at a more affordable price point.
- Destinations like Cincinnati, rural farms, and specific literary trip locations are highlighted.
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