fashion

February 25, 2026

Maria Grazia Chiuri brings a radical spirit to Fendi debut

Eight months after departing Dior, Chiuri’s return to fashion’s front bench was stamped with her identity and values

Maria Grazia Chiuri brings a radical spirit to Fendi debut

TL;DR

  • Maria Grazia Chiuri's Fendi debut featured the motto "Less I, more us," celebrating female and Italian fashion traditions.
  • The collection presented modern womenswear with practical elements like oversized blazers, jeans, trenchcoats, and commuter bags.
  • Fendi's fur heritage was addressed by using archival fur and introducing an atelier for vintage fur repurposing.
  • The iconic Baguette bag was a prominent feature of the show, with a new zebra-striped, bugle-beaded version highlighted.
  • Chiuri contrasted her commercial success at Dior with how male designers' achievements are perceived.

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