Spotify hikes U.S. Premium subscription price

January 15, 2026

TL;DR

Spotify Premium monthly subscription price is increasing to $12.99 in the U.S.
Prices are also rising in Estonia and Latvia to 11.99 euros.
Users will receive an email explaining the price change.
The company attributes the increase to maintaining a great user experience.
Spotify's shares dropped nearly 4% after the announcement.
This is the latest in a series of price hikes for the service.
The company missed fourth-quarter revenue expectations despite strong third-quarter earnings.
Co-founder Daniel Ek stepped down as CEO in January 2026.
Artists have protested Ek's investment in defense technology by removing their music from the platform.

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