RFK Jr.'s new food guidelines could boost beaten down fast-casual chains like Chipotle and Sweetgreen
The restaurant industry had mixed reactions to new federal nutrition guidelines, which recommend reduced intake of processed foods and sugary drinks.
TL;DR
- New federal dietary guidelines emphasize increased protein and full-fat dairy, and reduced processed foods and sugary drinks.
- The restaurant industry has shown mixed reactions to the new guidelines.
- Fast-casual chains like Sweetgreen and Chipotle are supportive, as the guidelines align with their emphasis on natural, unprocessed ingredients.
- Industry groups like the National Restaurant Association and International Franchise Association have backed the guidelines, noting flexibility and potential cost benefits.
- Concerns exist that the guidelines could lead Americans to dine out less or choose fewer options when dining out.
- The guidelines are seen by some as potentially beneficial for chains catering to diets like those supported by GLP-1 drugs.