tech

February 28, 2026

Google wants Intrinsic to be 'Android of robotics' as it pushes into physical AI

In folding its Intrinsic project into the main company and out of "Other Bets," Google is aiming to mimic its Android strategy for robots.

Google wants Intrinsic to be 'Android of robotics' as it pushes into physical AI

TL;DR

  • Google has moved its Intrinsic robotics software project from "Other Bets" into the main company.
  • The strategy aims to replicate the success of Android by making robotics accessible to a wider range of manufacturers.
  • Intrinsic's platform, Flowstate, allows developers to build robotic applications efficiently, akin to how Android developers use pre-built capabilities.
  • Google sees a significant opportunity in the burgeoning general-purpose robot market, projected to reach $370 billion by 2040.
  • Intrinsic will work more closely with Google's AI models, infrastructure, and cloud teams, including DeepMind and Gemini.
  • Google has a past history in robotics, including the acquisition and sale of Boston Dynamics and Schaft.

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