tech
January 19, 2026
Is this man the future of music
Worth a staggering $2.45bn, Suno is an AI music company that can create a track with just a few prompts. Why is its CEO happy to see it called ‘the Ozempic of the music industry’?
TL;DR
- Suno, a generative AI music company, allows users to create entire songs with text prompts.
- The company is facing lawsuits from the RIAA and GEMA over alleged unauthorized use of copyrighted music for training its AI models.
- Generative AI in music is viewed as both a democratizing force and a threat to human musicians' livelihoods.
- Suno raised $250 million in funding, valuing the company at $2.45 billion.
- The music industry is navigating the integration of AI, with some companies like Klay and Udio securing deals with major labels, while Suno has a deal with WMG and ongoing legal disputes with others.
- Suno's CEO, Mikey Shulman, believes AI will push music forward and enable new genres and discoveries.
- Concerns exist about AI-generated music flooding streaming services, with Deezer reporting a high percentage of AI tracks and fraudulent streams.
- Bandcamp has announced it will not platform music generated substantially by AI.
- Suno has implemented more rigorous safeguards after initial concerns about harmful content generated by its platform.
- Shulman suggests that musicians privately embrace AI tools for their efficiency, comparing Suno to 'Ozempic of the music industry'.
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