economy
January 30, 2026
Chinese car firm Chery to open European base in Liverpool
Launch of R&D centre could pave way for deal for UK’s Jaguar Land Rover to build cars for Omoda and Jaecoo owner
TL;DR
- Chery, a Chinese state-owned carmaker, is opening a European R&D headquarters in Liverpool.
- The move could lead to a deal for Jaguar Land Rover (JLR) to build Chery electric vehicles in the UK.
- Chery is already present in the UK with its Omoda and Jaecoo brands.
- The UK government has been exploring this potential manufacturing deal with JLR.
- Experts believe spare capacity at JLR's Halewood factory could be utilized.
- Chery's strategy emphasizes 'localisation' and becoming a contributor to the UK automotive industry.
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