Apple turns 50, in a world it helped create

March 8, 2026

TL;DR

Apple was founded by Steve Wozniak and Steve Jobs, who met in 1971.
The revolutionary Apple II computer sold six million units, significantly outpacing competitors.
Steve Jobs' passion project, the Macintosh, was the first affordable computer with a mouse and user-friendly graphics.
After a period of decline following Jobs' departure, his return in 1997, with Tim Cook as head of operations, initiated a major business turnaround.
Key innovations under Jobs' second tenure include the iMac, iTunes Store, iPod, iPhone, and iPad, which profoundly impacted industries and daily life.
Tim Cook succeeded Jobs as CEO, focusing on sustainability, inclusiveness, and a significant expansion of services.
Apple faces challenges including manufacturing reliance on China, potential tariffs, and perceived lags in AI.
The company's core values of building 'insanely great' products and achieving excellence remain central to its philosophy.

Continue reading the original article