economy
February 12, 2026
36-year-old left her law career to start a custom fine jewelry business—now it brings in 7 figures in yearly sales
Hannah Florman found her strength as a jewelry designer specializing in engagement rings.
TL;DR
- Hannah Florman, a former corporate lawyer, founded Hannah Florman Fine Jewelry, a custom jewelry business in Boston.
- The company achieved seven-figure sales in 2025, specializing in engagement rings and fine jewelry.
- Florman transitioned to jewelry design after identifying a gap in the market and studied at the Gemological Institute of America.
- Her business model prioritizes strong client relationships, starting with introductory calls and personalized design processes.
- The custom jewelry process typically takes 6-8 weeks and requires a minimum budget of $7,500 for fine jewelry and $15,000 for bridal jewelry.
- Florman is expanding into ready-to-wear collections, including a line with lab-grown diamonds, to make her jewelry more accessible.
- She emphasizes maintaining a work-life balance and being present for her two sons, a key reason for leaving her law career.
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