Divine messengers: Italian nuns’ social media posts go viral
Revelation of Instagram spurs retired Catholic devotees in Abruzzo to gain millions of views with upbeat videos
TL;DR
- Nuns in an Italian retirement home started a social media presence to liven up their routine and combat feelings of low morale.
- Led by Sister Maria Chiara, 98, the nuns began creating videos for platforms like Facebook, Instagram, and Threads.
- Their content includes daily life snippets, spiritual guidance, humor, and positive messages, which have garnered millions of views.
- The initiative has provided the nuns with a renewed sense of purpose and allowed them to connect with and offer prayers to a large online community.
- The nuns collaborate on scripting videos, often posting them early in the morning, and sometimes use AI for idea generation.