economy
February 23, 2026
How Domino's is trying to double its business during a rough patch for big pizza rivals
Domino's Pizza posted better-than-expected earnings and said it is winning over lower-income diners with value offerings.
TL;DR
- Domino's Pizza shares rose after reporting a stronger-than-expected quarter.
- The company plans to double its market share, according to CEO Russell Weiner.
- Same-store sales grew by 3.7%, exceeding Wall Street projections.
- Revenue of $1.54 billion surpassed analyst estimates.
- Domino's is attracting lower-income diners with its value offerings.
- Competitors Pizza Hut and Papa John's are reportedly struggling and undergoing strategic reviews.
- Domino's stock has seen a smaller decline this year compared to Papa John's.
- Growth was driven by increased customer traffic rather than higher order values.
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