tech

February 1, 2026

‘It’s really sad’: US TikTok users rethink app over concerns about privacy and censorship

Some users are stepping away from the app after it made a deal to create a US entity and updated terms and conditions

‘It’s really sad’: US TikTok users rethink app over concerns about privacy and censorship

TL;DR

  • TikTok users in the US are reducing their usage or deleting the app due to concerns about its new ownership structure and updated terms and conditions.
  • Reasons cited include potential censorship, privacy issues related to data collection (including sensitive information), and a perceived lack of trust in the new entity.
  • A new US-based entity, TikTok USDS Joint Venture, has been formed with significant investment from US entities, including Oracle.
  • Reports of technical glitches and suppressed content, particularly content critical of former President Trump and ICE, have fueled user apprehension.
  • Data shows a significant increase in TikTok app deletions in the US following these developments.
  • Creators like Keara Sullivan and Meg Stalter have expressed disappointment and are exploring alternative platforms.
  • California Governor Gavin Newsom announced an investigation into potential censorship of anti-Trump content on TikTok.

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