Influential conservative group says all hope is not lost for GOP during midterm

Welcome to Thursday’s edition of Washington Secrets. If a friend sent you this and you’d like to sign up, CLICK HERE. Today, we bring you a memo sent to Republican candidates urging them to set out a clear economic message or face a midterm wipeout. Plus, we had fun with Mike Pence and David Rubenstein, D.C.’s newest odd couple …

Influential conservative group says all hope is not lost for GOP during midterm

TL;DR

  • Socialist messaging on affordability is resonating with voters, posing a risk to Republicans in the midterm elections.
  • Cultural war issues, while polling well, are not enough to secure victories in the House or Senate.
  • Republican candidates are criticized for an unclear economic sales pitch to voters.
  • The American Principles Project (APP) memo advises GOP candidates to articulate their own economic agenda to address families' concerns.
  • Republicans should frame the midterms as a 'contrast election' by highlighting Democratic cultural radicalism and proposing a compelling economic alternative.
  • While transgender issues like men in women's sports and spaces can shift margins, they need to be complemented by economic policy proposals.