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April 1, 2026

A truckload of F1 KitKats, a painting of fish: what is it that makes heists so delicious?

In a world of data theft and online scams, there is something thrillingly analogue about these audacious robberies

A truckload of F1 KitKats, a painting of fish: what is it that makes heists so delicious?

TL;DR

  • Stealing is acknowledged as morally wrong and punishable by law.
  • Heists, like the theft of KitKats and artwork, often go viral due to public fascination rather than outrage.
  • The appeal of heists is partly attributed to their analogue nature in an increasingly digital world.
  • The boldness and 'can-do' attitude displayed in audacious thefts can be strangely admirable.
  • There's a thrill in recognizing that valuable objects are, fundamentally, just objects that could be physically taken with enough daring.
  • Nestlé's playful response to the KitKat theft highlights a different public perception compared to personal theft.