tech
February 11, 2026
Method dressing: nine actors who stayed wildly in character on the red carpet
Whether it’s Zendaya in tennis-inspired shoes, Cynthia Erivo dressed in green, Margot Robbie as Barbie or Jenna Ortega in shredded black leather, today’s movie stars rarely disappoint on the promo circuit
TL;DR
- Method dressing involves actors wearing outfits inspired by their film characters during promotional tours.
- This trend offers a unique way to endorse films, attract media attention, and engage with fans.
- Margot Robbie is highlighted for her elaborate 'Wuthering Heights' tour-drobe and her past 'Barbie' press tour looks.
- Zendaya has used method dressing for 'Challengers' with tennis-inspired outfits and for 'Dune' with character-specific costumes.
- Cynthia Erivo and Ariana Grande adopted character-specific color palettes for the 'Wicked' promotion.
- Jenna Ortega has embraced gothic styles for 'Wednesday' and recreated iconic outfits for 'Beetlejuice Beetlejuice'.
- Other actors like Jacob Elordi, Timothée Chalamet, and Alexander Skarsgård have also participated in method dressing, with varying degrees of commitment and style.
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