fashion

February 28, 2026

Hiding in plain sight: everyone from Meghan to the Beckhams wants a funnel neck

Popped collar worn by Duchess of Sussex and Rama Duwaji is rising in popularity, with searches at John Lewis up 1,000%

Hiding in plain sight: everyone from Meghan to the Beckhams wants a funnel neck

TL;DR

  • Searches for funnel-neck jackets have increased by 1,000% year on year at John Lewis.
  • The funnel-neck jacket features a high collar (9cm-14cm) that can cover the mouth, eliminating the need for a scarf.
  • High street retailers like John Lewis, Marks & Spencer, Reiss, Uniqlo, and Mango are stocking multiple versions of the funnel-neck jacket.
  • Fashion publications like Vogue have highlighted high-neck coats from brands such as Barbour, Monki, and Uniqlo as chic.
  • The trend extends to luxury brands like Burberry, Chanel, Nike, Dior, Balenciaga, Givenchy, Chloé, Proenza Schouler, Gucci, Stella McCartney, and Phoebe Philo.
  • Celebrities including the Duchess of Sussex, Rama Duwaji, Victoria Beckham, and her son Cruz have been seen wearing funnel-neck styles.
  • The trend is interpreted as "performative hiding" or "silent luxury," offering an "anti-trad wife" aesthetic.
  • The funnel neck has historical connections to military coats and has been featured in luxury fashion since the 1950s.

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