economy

'Instagram truly is the new LinkedIn': why gen Z is using social media to get hired

In this competitive market, gen Z has started to turn to untraditional ways to land a job – including dating apps

'Instagram truly is the new LinkedIn': why gen Z is using social media to get hired

TL;DR

  • Gen Z is using untraditional methods like social media and dating apps to find jobs due to a competitive market.
  • Young workers are facing a difficult job market with high unemployment and fewer vacancies.
  • Social media platforms are being used to create personal résumés and reach out to executives directly.
  • Video résumés and quirky posts are employed to make candidates memorable.
  • These methods can help with networking and highlighting soft skills, but are not a substitute for traditional applications.
  • The job search is negatively impacting the mental health of many candidates, leading to feelings of burnout and disillusionment.