economy

More apartments, more deals: Why nearly 40% of landlords are offering concessions right now

A surge in new apartments is slowing rent price growth and boosting concessions, but fewer new projects could limit how long that lasts.

More apartments, more deals: Why nearly 40% of landlords are offering concessions right now

TL;DR

  • Rent growth has slowed to its weakest pace since 2020, with asking rents up 1.8% year over year.
  • Nearly 40% of rental listings now offer concessions as landlords compete to fill units.
  • A surge in apartment construction, the highest since 1986, has increased supply and vacancy rates.
  • Homeowners with low mortgage rates are choosing to rent, adding to competition for traditional rentals.
  • Markets like San Francisco and New York City remain tight, with high rent increases.
  • Building permits have declined, suggesting fewer new units will come online in the future, potentially tightening the market again.