health
‘When he turned two we had party hats and cake’: how dogs became the new babies
One in three UK postcodes now has more dogs than children. Meet the Dinkwads (dual income, no kids, with a dog). Plus Tim Dowling’s guide to the best breeds for Dinkwads

TL;DR
- The number of dogs in the UK is approaching the number of children, with some areas having more dogs than children.
- The 'Dinkwad' phenomenon (dual income, no kids, with a dog) is growing, fueled by social media and a desire for companionship.
- Dogs offer a more achievable and affordable form of companionship and routine compared to raising children.
- Younger dog owners, particularly those aged 25-34, are more likely to view themselves as their dog's parent.
- While owners often anthropomorphize their dogs, they generally understand the difference between a dog and a human child.
- The appeal of dogs lies in their ability to fulfill a human need for nurture and care, offering a less demanding and costly alternative to parenting.
- For some, owning a dog solidifies their decision not to have children, while for others, it can be a stepping stone towards parenthood.
- International trends indicate a continued rise in pet ownership globally.