travel

Why 'slow travel' is about to be 2026's biggest vacation trend

Americans are searching for slow travel options like staying at farm, booking "reading trips," and visiting under-the-radar cities.

Why 'slow travel' is about to be 2026's biggest vacation trend

TL;DR

  • Travelers are increasingly choosing less conventional destinations over major cities for vacations.
  • Farm-stay vacations are booming, with a high interest in rural escapes, particularly among Gen Z.
  • Life milestone celebrations, like bachelorette parties, are adopting a 'slow travel' approach.
  • Group trips to under-the-radar cities and book club retreats are gaining popularity.
  • These trips focus on relaxation, nature, and quality time, often at a more affordable price point.
  • Destinations like Cincinnati, rural farms, and specific literary trip locations are highlighted.