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This company is giving every employee a 10% raise on their next work anniversary: 'People get more valuable the longer they stay'

Lovable, an AI software company based in Stockholm, says it will give each of its staffers a 10% pay bump on their work anniversary.

This company is giving every employee a 10% raise on their next work anniversary: 'People get more valuable the longer they stay'

TL;DR

  • Lovable, an AI software company, will give every employee a 10% raise on their work anniversary.
  • The pay increase aims to recognize that employees become more valuable the longer they stay with the company.
  • The universal raise policy will be implemented between July 2026 and July 2027 and will be evaluated after a year.
  • This is a proactive compensation strategy, not a response to employee turnover.
  • Lovable also conducts quarterly performance analysis, semi-annual salary adjustments for new responsibilities, and ongoing pay equity checks.
  • The company aims to pay in the 90th percentile of an employee's market value.

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