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When are prediction markets most helpful? Evercore ISI has a formula

Evercore ISI strategists provide insight for when prediction markets are useful for forecasting.

When are prediction markets most helpful? Evercore ISI has a formula

TL;DR

  • High volume and short-term prediction market contracts with clear resolution rules are considered most helpful for forecasting.
  • Contracts with higher volume and those closer to their termination date produce more reliable probabilities.
  • Most prediction market contracts have low volume, with only about 8% on Kalshi and Polymarket clearing $1 million.
  • Prediction markets can be more responsive to chaotic macro events than traditional forecasting tools.
  • Limitations include revealing crowd beliefs rather than discovering the future, contamination from diverse trader motivations (entertainment, hedging, political views), and manipulation in thin markets.
  • Ambiguous contract resolutions and oversimplified questions can also impact accuracy.
  • Prediction markets have seen growth due to institutional attention, infrastructure, contract breadth, and regulatory decisions.
  • Trading volume on Kalshi and Polymarket grew significantly, particularly in fall 2025.