Lululemon Poaches Athleta CEO as New Chief Product Officer
Lululemon announced Wednesday that Athleta CEO Maggie Gauger is joining the company as its chief product officer, a newly created role.
TL;DR
- Maggie Gauger, formerly CEO of Athleta, has been appointed Lululemon's new chief product officer.
- This is a newly created role at Lululemon.
- The appointment follows Heidi O’Neill taking over as Lululemon's CEO last month.
- Nikki Neuburger and Ted Dagnese are leaving Lululemon in November.
- Gap, Athleta's parent company, confirmed Gauger's departure and stated Erika Everett will temporarily oversee the brand's CEO role.
- Lululemon is also seeking to fill positions for chief brand officer, chief communications officer, and chief technology officer.