Pessimistic about dating? Harvard-trained economist says do 2 simple things to improve your luck

A recent report found that 94% of women and 91% of men say dating is getting harder. Wharton professor Judd Kessler suggests two simple tweaks to your approach.

Pessimistic about dating? Harvard-trained economist says do 2 simple things to improve your luck

TL;DR

  • The dating scene is perceived as increasingly difficult by many, with a July New York Times Magazine story highlighting 'heterofatalism'.
  • An economics perspective suggests the problem lies in market design, specifically having 'too many options'.
  • The abundance of choices means potential partners also have more options and may dismiss individuals quickly.
  • To improve dating success, two strategies are recommended: 1. Aggressively screen out disinterested individuals, and 2. Focus on idiosyncratic preferences rather than general ones.
  • Advertising one's unique quirks can attract more compatible partners and make the larger dating pool an advantage.