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No more blue or brown: M&M’s unveils dye-free candy after RFK Jr. push

M&M’s is removing two colors from the iconic candy after pressure from Health and Human Services Secretary Robert F. Kennedy Jr. to remove dyes from its products.

No more blue or brown: M&M’s unveils dye-free candy after RFK Jr. push

TL;DR

  • M&M's will no longer feature blue and brown candies in its iconic bags.
  • The decision is a response to pressure from Health and Human Services Secretary Robert F. Kennedy Jr. to remove artificial dyes.
  • Replicating blue and brown colors naturally is more expensive and difficult than other colors like red, orange, and yellow.
  • Spirulina, used for blue and brown coloring, is more costly and has caused equipment issues.
  • Mars aims to have all its candies colored with natural ingredients by 2028.
  • This move is part of a broader trend for Mars, which previously removed titanium dioxide from Skittles.