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Why the millionaire co-founder of e.l.f. Cosmetics left his beauty empire to become a Catholic priest

Updated on: June 15, 2026 / 2:25 PM EDT / CBS News

Why the millionaire co-founder of e.l.f. Cosmetics left his beauty empire to become a Catholic priest

TL;DR

  • Scott Vincent Borba co-founded e.l.f. Cosmetics, building a successful beauty empire.
  • Despite immense wealth and acclaim, Borba felt a persistent sense of unfulfillment.
  • His father's death from pancreatic cancer and subsequent grief led to a spiritual awakening.
  • Borba experienced a 'mystical' moment, deciding to dedicate his life to God.
  • He gave away his wealth, entered seminary, and became a Catholic priest.
  • Borba expressed a desire to help those who are suffering, drawing from his own experiences.