U.S. tourism groups want to win Canadian visitors back. A testy trade war isn't helping

Appeals from American tourism organizations seemed to be everywhere Josh Loewen looked over the last year. Billboards and banners proclaimed a state or city's love for Canada. Online and social media ads offered special deals for travelers from north of the border.

U.S. tourism groups want to win Canadian visitors back. A testy trade war isn't helping

TL;DR

  • American tourism organizations are making appeals to Canadians.
  • Advertising includes billboards, banners, and online/social media ads.
  • Special deals are being offered to travelers from north of the border.