economy

Snap climbs 14% as activist Irenic suggests changes to boost stock's value 7x

Irenic Capital suggested shuttering the Specs division and replacing more than a fifth of Snap's workforce with artificial intelligence.

Snap climbs 14% as activist Irenic suggests changes to boost stock's value 7x

TL;DR

  • Snap shares rose 14% after Irenic Capital Management sent a letter to CEO Evan Spiegel with recommendations.
  • Irenic's "6 Steps to 7X" plan aims to increase Snap's stock price from $3.93 to over $26 per share.
  • Recommendations include shutting down or spinning off the AR glasses unit, Specs.
  • Irenic suggests using AI to replace 1,000 employees (21% of the workforce) to cut costs.
  • Irenic Capital manages $2.5 billion in assets and owns about 2.5% of Snap's Class A shares.
  • Snap chairman Michael Lynton stated the company welcomes shareholder input and is evaluating actions for long-term value.
  • Snap shares are down about 83% since going public in 2017.
  • Recent company actions include launching a creator subscription feature and announcing a $500 million stock repurchase plan.