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‘When we saw one there were high-fives and hugging’: the Swedish TV show (hopefully) bringing moose to your sofa

The Great Moose Migration has become a ‘slow TV’ sensation, keeping audiences worldwide glued to the beasts’ epic trek – even if they’re rarely spotted on screen. We go behind the scenes with its makers

‘When we saw one there were high-fives and hugging’: the Swedish TV show (hopefully) bringing moose to your sofa

TL;DR

  • The Great Moose Migration is a 450-hour slow TV livestream following moose crossing the Ångerman river in Sweden.
  • The show has attracted millions of global viewers, despite moose sightings being infrequent.
  • The production uses 30 discreet cameras, 42 microphones, and extensive cabling, with power supplied by locals.
  • The concept originated from observing local residents counting moose crossing the river.
  • The show gained significant traction during the Covid-19 pandemic and has a large online community.
  • Moose are an iconic species in Sweden, representing the country's connection to nature.
  • The show's appeal is attributed to its authenticity as an antidote to fast-paced, fragmented modern media.
  • Viewers passively consume the content, finding solace in the silent, natural landscape.
  • The production team manually monitors cameras and relies on fan interaction to spot moose.
  • Climate change may impact future moose migrations, potentially affecting the show's content.