tech
Sony to hike PS5 prices by $100 as AI and Iran war push up memory chip costs
Updated prices of PlayStation 5 consoles to go into effect on 2 April as electronics makers face rising cost pressures
TL;DR
- Sony is increasing PlayStation 5 prices globally, with a $100 rise in the US.
- Rising costs of memory chips, fueled by AI infrastructure demand, are a major factor.
- Supply chain disruptions, including Iran's attack affecting helium exports crucial for chip manufacturing, are contributing to price hikes.
- New US prices effective April 2: Standard PS5 at $649.99, Digital Edition at $599.99, PS5 Pro at $899.99, PlayStation Portal at $249.99.
- Similar price increases will occur in Europe and Japan.
- Analysts expect these price hikes to dampen video-game market growth.
- Sony previously raised PS5 prices in August last year.
- Microsoft also increased its Xbox console prices last year.