health
'So destructive': women are paying for face scans that tell them what cosmetic procedures to get
'Looksmaxxing' culture has led to the rise of facial analysis services – but experts warn they aren’t backed by science and can be harmful to users
TL;DR
- Facial analysis services are gaining popularity, fueled by 'looksmaxxing' culture and promises of 'science-backed' beauty advice.
- Companies like Qoves and Epica analyze users' facial features, recommending cosmetic procedures ranging from injectables to surgery.
- Experts warn that these services are not scientifically validated and can be harmful to mental health, especially for individuals with body dysmorphia or low self-esteem.
- The methodologies behind these services are often opaque, lack transparency, and may perpetuate Eurocentric beauty standards.
- Users like Danielle and Océane have spent significant amounts on these reports, with some experiencing increased self-doubt and consideration of procedures they hadn't previously contemplated.