tech
Meta launches AI algorithm personalization feature for Threads
The feature, called "Dear Algo," lets Threads users personalize what content they see by publicly posting an AI prompt.

TL;DR
- Threads users can now personalize their content algorithms using a new feature called 'Dear Algo'.
- Users interact with 'Dear Algo' by creating public posts with prompts specifying desired content.
- The feature adjusts a user's feed for three days based on their 'Dear Algo' requests.
- This is Meta's latest AI integration, following similar features for Facebook.
- Meta plans substantial investments in AI capital expenditures for the year.
- The company is also globally rolling out ads on Threads, which recently reached 400 million monthly active users.
- Meta is testing 'Dear Algo' in the U.S., U.K., Australia, and New Zealand.