sports
The World Cup of kits: who are the winners for 2026?
The World Cup is two weeks away, but the chatter around kits has been going for a while. From riffs on much-loved favourites to new entries with the potential to become future classics, here are the 10 fashion picks to become familiar with before the tournament
TL;DR
- Japan's away kit features 12 multicoloured stripes, representing players and fans, and won a fan vote.
- Ghana's home kit uses a spider web design referencing Ananse folklore and includes a black star from their flag.
- Mexico's kit harks back to the 1998 design, inspired by the Aztec Piedra del Sol calendar.
- Saudi Arabia's kit has an unusual green with purple accents, inspired by traditional architecture, and features the emirate's emblem.
- France's home kit updates their trademark bleu with a zigzag pattern and a white collar reminiscent of their 1998 World Cup win.
- The USMNT's kit features wavy stripes of the national flag, a significant change from their previous white kits.
- Curaçao's kit is a minimalist design with classic three stripes in the country's colours and a simple trefoil.
- Belgium's away kit is inspired by surrealist René Magritte, with "Ceci n’est pas un maillot" inside.
- Norway's kit returns after 28 years, featuring a bold, flag-influenced design reminiscent of a 1997 kit.
- Scotland's away kit pays homage to a mid-90s coral design with a cleaner look and a skinny purple stripe.