That discount at the pharmacy counter may pack hidden costs

TL;DR

Manufacturer drug coupons offer consumers short-term savings, often encouraging brand-name drug use over generics.
For uninsured individuals, coupons and platforms like TrumpRx can provide significant cost reductions.
People with commercial insurance face complexities, as coupon value may not count towards deductibles, and insurers may use copay accumulators or maximizers.
Medicare and Medicaid beneficiaries are prohibited from using manufacturer-sponsored coupons due to federal anti-kickback laws.
Some states restrict coupon use when a generic alternative is available.

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