economy
US firms that kept DEI policies despite ‘go woke, go broke’ threats thrived
Exclusive: Companies that kept policies did just as well financially, even after Trump’s executive order, as those that didn’t
TL;DR
- Companies that maintained DEI policies did not suffer financially compared to those that did not.
- This finding emerged even after a Trump executive order targeting DEI initiatives.
- The results challenge the 'go woke, go broke' rhetoric often applied to DEI programs.
- The research indicates that DEI programs can be sustained without negative financial consequences.