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Church & Dwight is an attractive, low beta, consumer staples standout, Katie Stockton says

The baking soda maker's profile can buffer portfolio drawdowns relative to the S&P 500.

Church & Dwight is an attractive, low beta, consumer staples standout, Katie Stockton says

TL;DR

  • Consumer staples stocks like Church & Dwight (CHD) are becoming more attractive due to market volatility.
  • CHD has a low beta of 0.34 against the S&P 500, indicating limited sensitivity to market swings.
  • Technical indicators suggest a resuming long-term uptrend and a confirmed weekly cloud breakout.
  • The stock has resistance near $106 and final resistance near $114, with support at the 200-day MA around $93.
  • CHD's relative strength versus the S&P 500 has improved, supporting its defensive appeal in a choppy market.