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Web of billions: how Spider-Man became the most heroic franchise in Hollywood
Tom Holland’s fourth outing as Peter Parker broke box office records but how did the web-slinger avoid growing superhero fatigue?

TL;DR
- The superhero movie landscape has seen a downturn, with major Marvel and DC films underperforming.
- The latest Spider-Man film, 'Brand New Day,' has achieved record-breaking opening weekend box office numbers, surpassing 'Avengers: Endgame.'
- Spider-Man's consistent box office success spans decades, from Tobey Maguire's 2002 film to Tom Holland's recent outing.
- The character's enduring appeal is linked to a blend of relatable human angst (like Batman) and powerful abilities (like Superman), combined with a humble identity.
- Romantic subplots and the evolution of Peter Parker's relationships have been key emotional drivers in the films.
- Sony's retention of Spider-Man film rights has facilitated multiple reboots and sustained movie production.
- Despite franchise fatigue, Spider-Man movies have maintained a high level of consistency, with even less successful entries performing well globally.
- The character's adaptability and continuous reinvention, often returning to high school settings, maintain his cultural relevance.
- Spider-Man's unique position as a character who is both a major box office draw and an 'unambiguous work in progress' contributes to his enduring appeal.