Crowd of 100,000 laps up relentless sensory experience as NFL woos Melbourne
The morning kick-off provided ‘incredible’ vibes for a sell-out crowd clearly different to that which attends AFL and cricket games at the venue
TL;DR
- A crowd of 100,021 fans attended the NFL's first regular season match in Australia at the MCG.
- Fans came from over 30 countries, with many celebrating their passion for American football.
- The event generated an estimated $300 million in economic activity for Melbourne.
- The game featured a relentless sensory experience with an American announcer and music clips.
- The San Francisco 49ers won the match against the LA Rams with a score of 27-7.
- The event was part of a four-year deal to bring the NFL to Melbourne.