Miami's ultra-luxury housing market booms as cash transactions dominate, high-end brands like Bugatti and Porsche jump in
Miami’s ultra-luxury housing segment is booming even as the broader market cools. UBS sees a declining risk of a bubble.
TL;DR
- Miami's ultra-luxury property market is heating up, with a notable increase in sales of homes $10 million or more in 2026.
- Cash buyers are a significant factor in Miami's housing market, with a high percentage of luxury condo sales being all-cash transactions.
- This high rate of cash transactions is helping the luxury segment remain resilient to elevated borrowing costs and reducing bubble risk, according to UBS.
- Luxury automakers, including Bugatti, Porsche, Aston Martin, Bentley, and Mercedes-Benz, are launching branded residential developments in the Miami area.
- While the ultra-luxury market thrives, the broader Miami housing market is cooling, with inflation-adjusted home prices falling due to elevated borrowing costs and worsening affordability.