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Zac Brown Band gives free cruises to 37,000 Fenway Park concert fans in "incredible surprise"

Updated on: August 3, 2026 / 5:25 PM EDT / CBS Boston

Zac Brown Band gives free cruises to 37,000 Fenway Park concert fans in "incredible surprise"

TL;DR

  • Zac Brown Band gave away free cruises for two to over 37,000 fans at their Fenway Park concert.
  • The giveaway was announced by Zac Brown himself before the band's performance.
  • The estimated cost of the surprise gift is over $40 million, fully funded by Zac Brown.
  • This marks the band's 15th consecutive sold-out show at Fenway Park.
  • The cruises can be redeemed on select Margaritaville at Sea sailings within the next year.
  • The band has been giving away four cruises per show on their current tour as part of a promotion.

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